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The Importance of a Good Hosting Service for Your Website

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Operating a business is not an easy task because there are several competitors. And your brand needs a sustainable solution to make your brand strong and credible. And if your business is online on a single server, it becomes essential to have a professional web hosting service. Web hosting service providers add value to your company’s growth. 

They will host your new website and applications with higher efficiency that boosts your business’s online presence. As per research, 57% of consumers don’t prefer companies not having sites. Therefore, run a website and choose a reliable hosting provider to host websites and applications with good efficiency. 

After reading a brief intro about websites and web hosting, would you like to know how web hosting works? We have an answer for the same as well.

How Does a Web Host Work?

When a user searches your domain on their web browser, their computer system connects to the web hosting server on which your business site is hosted. Then, the server sends web files, which are displayed on search engines in the form of SERPs (Search Engine Result Pages).

There are two types of web hosting services. Some of them are free or inexpensive, while others have good price quotations. Free versions might seem an economically viable option for website owners. However, their reliability is at stake because there is no quality assurance in web hosting operations. Free web hosting services might make your website unable to handle traffic volumes. Moreover, they are heavily powered by advertisements. On the other hand, paid services are reliable and have different web hosting service plans according to users’ requirements. 

Therefore, most website owners prefer paid web hosting services, whether it is a personal blog or a business website. With paid web hosting services, website owners can host volumes of websites and applications with minimal latency. 

What to Consider in a Web Hosting Service Provider?

Now that you might have understood how web hosting works let us examine what website owners must consider while researching for a web hosting provider. As there are millions of service providers worldwide, some factors make them unique. Just go through them once if you are also looking for a web hosting provider.

1. Maximum Reliability and Uptime

Higher reliability and maximum server uptime are crucial for your website. It is because the uptime rate indicates the availability time of your website. Most web hosting providers offer guaranteed 99.95% uptime as they have a reliable hosting infrastructure, fast SSD storage, latest generation CPU processors, and others. 

When choosing a web hosting provider, ensure that their uptime policy offers maximum uptime. Your online availability determines how much traffic and reach you will get. Almost 60% of online visitors prefer websites having less load time. 

2. Bandwidth and Storage

Higher network bandwidth is crucial to enhance website traffic and web page views. Suppose your website gets 40,000 visitors per month, but hosting servers cannot handle them. The reason behind it is the lack of higher bandwidth. If servers cannot manage volumes of traffic, it might hamper the credibility of your website and online presence. 

Unlimited bandwidth and fast SSD storage make web hosting providers unique, special and reliable. This unlimited bandwidth does not mean giving all bandwidth resources in unlimited quantities. It only means that hosting servers can handle traffic volumes easily with storage crises or network issues.

3. Responsive Customer Support

Customer support is crucial for website owners to resolve any technical issues. There might be some technical glitches in web hosting operations that can occur at any time. In such cases, your web hosting provider can be a savior by offering reliable assistance in resolving technical issues. Appropriate web hosting providers offer 24×7 customer support. 

While choosing the web hosting provider, ensure that they address customer queries over email or live chat. Some of them also offer support through phone calls. Excellent web hosting providers have experienced support executive teams that offer round-the-clock tech support. 

4. Domain Management Tools

When you purchase a hosting service, you will probably host one site. However, as your site grows, you might be required to register more domains or set them up under your existing domain.

Your hosting plans should be equipped with tools, such as cPanel, Plesk, and others that allow domain, account, and database management.

Also, adding multiple domains in a single hosting account sometimes becomes essential. Some web hosting providers will limit the hosting plan to a single domain depending on your hosting package. Therefore, always choose a web hosting package that allows unlimited or at least multiple domains. For that, you need to research and find a good service provider.

5. Clear Prices

Increasing the price of web hosting services is a common practice — unless users buy hosting for many years at a time.

Price differences will happen, but it should not be surprising. Make sure you choose a hosting company with clear pricing policies to know when and how the price increase will occur. Reliable web hosting service providers offer affordable web hosting services. And their affordability is not limited to a single web hosting package but many other packages like dedicated hosting, VPS hosting, cloud hosting, reseller hosting, WordPress hosting, and many more.

6. Scalable Services

Website owners want a hosting provider that gives them the infrastructure to grow. It is understood that a website will not stay the same for the rest of its life. When you start a site, you probably want it to be successful and expand its reach. It means generating more traffic through it. 

Over the period, the necessity of web hosting services will also change. If you start with a basic shared hosting plan, you may need to upgrade to VPS or dedicated hosting. And if you want to grow your WordPress site, you may need a WordPress hosting plan.

When choosing a host, make sure you provide different hosting packages or the feature to upgrade an existing one. Although switching hosting providers is an ultimate solution, finding a long-term service provider who can be with you for long is feasible. 

Is a Good Web Host Provider Helpful in Marketing?

Whenever you run your business entirely from a website, you can’t ignore the power of a solid online presence. Research shows that 70-80 percent of all customers research products and services before buying. With a good hosting provider, at least you win right away, don’t make your customers wait for many seconds for the site to load. It will encourage them to pay attention to your content and purchase products instantly.

Must Know Reasons to Choose the Right Web Host

Always make an intelligent choice while choosing a web hosting provider. It determines the overall success of your website. In the beginning, it may not seem like a big deal, but choosing a low-quality host can damage your site in various ways. Website owners must consider some significant factors while choosing a web hosting provider.

1. No Compromise On Website’s Security

Most website owners are concerned about the only thing that is the data security of their websites. Safeguarding websites is as crucial as you buy your home alarm systems or insurance in the event of an accident. Always invest in the right safety precautions before any accident or disaster occurs. 

Currently, there is no full-proof security shield to keep your website secure. However, you can take steps to build the wall around your website, such as firewalls, SSL certifications, security plugins, keeping your site software up to date, and more.

Even a good hosting service provider prioritizes the safety of your website for you. They monitor server resources and protect hosting servers from any intrusion activities. Good hosts always configure servers with regular software updates. 

A quality web hosting provider performs measures like website backups, firewall shortcuts, and other options that protect the webserver and its overall data centers.

2. You Will Need Support When Things Go Wrong

Getting your site offline or completely shutting down is a serious concern. Any nominal errors, such as editing your site code or server-related issues, can make your site offline. But, sometimes, hosting providers could be the major reason for sites offline. 

Whenever a problem arises, you require a dedicated IT support team. Trying to solve site problems yourself can be challenging if you don’t have such expertise, especially if you do not have the technical skills to rely on a web hosting provider.

Think of the support team as a lighthouse on a night. To help restore your site to its full functionality and manage all kinds of technical configurations.

3. Minimize The Chance of Loss of Sales

For entrepreneurs, websites help in lead generation and selling products and services. Hence, every minute your site is offline, it will cost money. However, there might be several changes in website downtime. 

However, choosing a good hosting provider can help you in this issue by offering a higher uptime. In simpler words, uptime is how often visitors can expect your site to go online. Most websites have a 99.95% uptime guarantee, which means your site will be available at 99.95%. Still, if there are instances where your site goes down offline frequently, it is a clear signal to upgrade to a better hosting package or change your service provider.

4. To Enhance the Site Performance and SEO

The webpage loading speed of your site and overall performance are linked to your site’s search engine rankings. If your site is taking too long to load, a higher bounce rate and negative user experience of your visitors can hamper your credibility online.  

Sometimes it may be due to technical configurations. For instance, you may be using a resource-heavy theme or incorrect coding or have installed too many plugins. But not all time because web hosting providers’ fault is also there. 

If you have taken the time to improve your site, and you still find it slower, change your hosting plan or service provider. There is a case where you are getting too much web traffic on websites, resulting in downtime. And this downtime affects search engine rankings or downgrades your SEO optimization efforts.

Thus, signup for a good hosting package that gives advanced configurations to host volumes of web projects with no performance issues.

5. Data Backup Is Available in Case of Emergency

Unfortunately, due to some technical errors, data loss occurs. Do you not prefer low-quality web hosting providers that eventually got out of business? Or maybe there is a data loss due to a website backup protocol error. Remember that data backup is always important to deal with uncertainties. 

So, data backup is one of the major benefits of web hosting. Some might charge to conduct this operation, but a reliable one will do it for free. All you need to do is signup for reliable hosting packages. It is recommended that website owners keep their sites’ data secured with regular backups and up-to-date ones because losing your data means losing your reputation. 

6. Email and Domain

A good web hosting service provider offers users at least one domain name. It showcases websites’ professionalism. If you take services from free web hosting providers, your reputation may be compromised because they may use a subdomain that promotes their services instead of yours.

There is also a limited number of email accounts users can select. Therefore, with professional web hosting, users will not have to deal with problems of domains and email and can choose their number accordingly. 

Closing Words

Finally, the decision to invest in a web hosting provider is more than you can imagine. Instead of jumping into the cheapest deals or the first host, you meet and research for more internet options. Look for all service provider options you have available.

Choose them only where you can upgrade to a new hosting plan at a time. Remember that this collaboration will be in the long run instead of changing providers and moving your entire site every time your site grows.

Hopefully, you have got valuable information about why you need web hosting and what to look for in your hosting company.

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  1. Pingback: Top 11 best domain provider ⋆ Geoxis Publication

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